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Welcome to the Leader’s Blog, the official blog of John and Amanda Fildes, where ideas on innovation, exceptional experiences, competitive differentiation, and business management are shared.

The Mobile Browser Market Is Getting Crowded. Why Content Producers and Managers Should Take Note.

Posted: December 1, 2009  | John Fildes

Although Opera appeared to be the people’s choice for mobile browsing, market share indicates the landscape is leveling.

What does this mean for online content managers and producers?

It means delivering customer experiences that include mobile components will require additional consideration to cross browser compatibility. Producers are already challenged to develop for delivery across multiple mobile operating system platforms.  Seamlessly delivering experiences across multiple browsers adds yet another layer of project management that must be considered as a standard part of all system implementation specifications. Quality assurance managers must also invest additional time for visual quality assurance in each browser type supported.

Read the Article | Browse More Articles like This One in Our Publications Section

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  John Fildes is Founder and former Executive Director of Metropolis3 Worldwide.
 
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