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Intel Amps Up, Launching New AppUp Center (Dr. Dobbs)
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Posted: 02/18/2010
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Intel is joining the software application (app) trend with the release of its beta version app, the Intel AppUp center. Meant for netbook computer use, these apps can be purchased or downloaded for free. Apps run the gamut from topics like education, entertainment and health to social networking, games and more. According to Renee James, corporate vice president and general manager of Intel Software and Services Group, "The Intel AppUp SM center offers netbook users quick and easy access to applications specifically tailored to their mobile lifestyle.” Windows and Moblin, the first operating systems to target Intel Atom processor-powered netbook computers, will receive the first applications. Intel’s partners Acer, Asus, Dell and Samsung are also planning app startups. Intel and its partners expect the eventual expansion of stores to include applications for handheld consumer electronic (CE) devices, smartphones, consumer electronics, TVs, and other devices.
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Industry:
Retail & Products,
Telecommunications
Topic:
E-Commerce
Region:
Global
Audience:
Business to Consumer
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Shop Online with Time Inc’s StyleFeeder (Internet Retailer)
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Posted: 02/18/2010
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Time Inc. has announced its acquisition of StyleFeeder.com, a social shopping site. The acquisition is aimed at increasing Time Inc.’s revenue from referring consumers to online retailers, Fran Hauser, who oversees digital strategy for a group of Time Inc. magazines including InStyle and People, tells Internet Retailer. StyleFeeder offers over 14 million products from well-known retailers including Target and Macy’s and provides a customized shopping experience using a shopper’s location, shopping history, and various filters like product price, brand, color, and attributes. Hauser says, “If you look at apparel and accessories, that market is a $26 billion market. We feel that shopping is really an extension to what InStyle does.” While StyleFeeder will improve InStyle’s current shopping engine, Hauser intends to feature StyleFeeder’s use throughout InStyle’s web site, in addition to other Time Inc. magazines.
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Industry:
Marketing, Design, & Interactive Communications,
Retail & Products
Topic:
Business Intelligence,
E-Commerce,
Marketing Communications
Region:
Global
Audience:
Business to Consumer
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Market Intelligence the Smartphone Way (CRM Daily)
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Posted: 02/04/2010
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Context-aware software tries to connect the real world with the vast stores of information about places in a virtual world: the Internet. The technology channels the knowledge amassed to provide useful tools to the smartphone user. Consumers gain more control over their buying experiences and save time when they purchase from vendors who have critical insight into their shopping habits. The software’s diverse industry applications include retail, business management, hospitality, and food and beverage. Research firm Gartner projects the market for this technology will grow to $12 billion by 2012, with Google standing in prime position to address and profit from the new wave of demand. Other companies that stand to benefit are Nokia, Cisco Systems, Avaya, large telcos like China Telecom or potentially even social networks such as Facebook, Gartner says.
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Industry:
Marketing, Design, & Interactive Communications,
Retail & Products,
Technology, Consulting, & Professional Services,
Telecommunications
Topic:
Business Intelligence,
Experience & Interaction,
Marketing Communications,
Technology Implementation
Region:
Global
Audience:
Business to Business,
Business to Consumer,
Peer Groups & Communities
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Apple and Facebook Key Influencers in New Tech Cycle (eWeek)
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Posted: 02/04/2010
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Apple and Facebook have literally changed the face of mobile internet. With mobile internet users projected to double by 2013, it’s easy to see a "mobile Internet cycle" emerging, a new cycle detailed in Morgan Stanley's "The Mobile Internet Report." Cited as the fifth computing cycle in five decades, the report claims this one is faster and bigger with a wider global net than previous cycles. While Apple, Google and Amazon.com lead the pack, the report suggests that the key influencers from previous cycles won’t necessarily be given the keys to this new kingdom. The analyst team, headed by Mary Meeker, attributes the high level of anticipation for mobile users to five of the most promising IP-based products and services: social networking, 3G network adoption, video, Voice over IP and "impressive mobile devices."
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Industry:
Technology, Consulting, & Professional Services,
Telecommunications
Topic:
E-Commerce,
Experience & Interaction,
Technology Implementation
Region:
Global,
North America,
Asia Pacific
Audience:
Business to Business,
Business to Consumer,
Peer Groups & Communities
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New Runa Software Helps Convert Customers Into Sales (Electronic Commerce Guide)
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Posted: 02/04/2010
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A huge challenge for e-commerce retailers is getting visitors to actually click through to purchase items. Runa, a company specializing in conversion marketing, is helping companies capture and convert Website vistors into paying customers before they abandon the process entirely. After tracking a variety of “actionable analytics” including key words, transaction history, profile information, products viewed and search patterns, Runa drums up a new dynamic sale price that evolves from the merchant’s criteria and shopper’s preferences. Price is typically the deciding factor for whether consumers follow through with transactions, so the new deal is only revealed once the shopping cart has been abandoned. Retailers can then expect to turn up to 15% of “recapture” offers into sales. Since the dynamic special offers are only revealed to visitors that abandon their carts, those paying full price from the get-go never even get wind of the deals.
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Industry:
Marketing, Design, & Interactive Communications,
Retail & Products,
Technology, Consulting, & Professional Services
Topic:
Business Intelligence,
E-Commerce,
Experience & Interaction,
Marketing Communications,
Technology Implementation
Region:
Global
Audience:
Business to Business
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